Understand how AI systems see your website
See whether AI systems understand and recommend your expertise.
How discovery is changing
For years, businesses optimised their websites for search engines and human visitors.
Today
More people are asking AI systems for answers instead of browsing search results.
How
When that happens, the system decides which businesses appear in the response.
Why
These decisions depend on how clearly your website communicates authority, expertise, and intent.
The result
Many websites that perform well in traditional search are difficult for AI systems to interpret and may never appear in the answer.
Most businesses have no idea whether AI systems currently recommend them or ignore them entirely.
The audit reveals where your website stands today and which signals are limiting your visibility.
Why this matters now
Early research suggests AI-referred traffic converts at rates three to five times higher than traditional search, with some sectors reporting figures as high as nine times (Forbes).
Browse -> Delegation
Users are increasingly asking AI systems for answers instead of browsing search results.
Conversions -> Increase
Early research suggests traffic from AI recommendations often converts at significantly higher rates than traditional search traffic.
Hesitation -> Invisibility
As this shift accelerates, businesses that are not clearly understood by AI systems risk gradually losing visibility to competitors who are.
What we analyse
To understand how clearly your website communicates with modern discovery systems, we analyse five core signals using the SlightlyChilled AI Visibility Framework.
The framework has been developed through analysing how AI systems including Google AI Overviews, ChatGPT, Perplexity, and Claude interpret and reference real business websites.
AUTHORITY
Signals that demonstrate credibility and expertise across your website and the wider web.
CONTENT CLARITY
How clearly your content communicates expertise and answers real user intent.
PERFORMANCE
Loading speed, responsiveness, and visual stability. Slow or unstable sites are often deprioritised.
PLATFORM PRESENCE
How your expertise appears across the wider web. AI systems rely on external signals to validate authority.
INTENT ALIGNMENT
Whether your content actually answers the questions users and AI systems are trying to resolve.
The report does not simply score each signal. It identifies which factors are currently limiting your visibility the most and outlines the most effective sequence for improvement.
What you'll get
The free report provides an initial diagnostic of how clearly your website communicates with AI systems.
It highlights the signals that help AI systems interpret your expertise and the areas where clarity may be missing.
This creates a starting point for understanding how your site currently appears to AI-driven discovery.
In the free report you will see
Visibility overview
A high-level view of how clearly your website communicates authority, expertise, and intent.
Signal gaps
The areas where important signals may be unclear, missing, or difficult for AI systems to interpret.
Initial recommendations
Early insights into the foundational changes that will help improve how AI systems interpret your site.
For deeper analysis
The full audit provides a comprehensive analysis using the SlightlyChilled AI Visibility Framework.
It identifies the foundational gaps that may prevent AI systems from clearly interpreting your expertise and provides a structured roadmap for improving visibility.
The full audit includes
Prioritised roadmap
A structured plan outlining the foundational changes that will help improve how AI systems interpret and reference your expertise.
Visibility diagnostics
Clear identification of the areas where important signals may be missing, unclear, or inconsistent.
Detailed signal analysis
A comprehensive assessment of the five core signals that influence how AI systems interpret your website.
The outcome is not simply analysis, but a clear order of changes that will have the greatest impact first.
The SlightlyChilled.AI Visibility Framework
Start with the free audit. No credit card. No risk. Just insight.
FreeSee whether AI systems understand and recommend your expertise. If deeper analysis is needed, the full audit identifies the underlying issues and outlines the roadmap for improvement.
- 8-slide executive report
- Gaps identified
- What must change first
- No solutions included
Full Analysis
Starting from £500- Human forensic analysis
- SEO / AI Visibility Audit (GEO)
- Full site analysis
- Prioritised Roadmap
- 15-slide detailed report
- 1-hour strategic explanation call
- Implementation direction
- 7-day support window
The full audit delivers a comprehensive human analysis of your website, identifying the key barriers to AI visibility and outlining a clear, prioritised roadmap for improvement.
Implementation guide
Included in the full audit- Step-by-step specifications
- Code examples
- Testing procedures
- Rollback strategies
- Monitoring setup
Where relevant, we also identify which competitors AI systems currently recommend for key questions and why they appear instead of you.
How the full audit works
You share your data
We access your Google Analytics 4, Search Console, PageSpeed data, and analyse your content semantically. Nothing proprietary, everything you already have.
We analyse deeply
Five dimensions examined: authority, content clarity, performance, platform coverage, and search intent alignment. We ground every finding in your actual data.
You choose next steps
The free report shows the gaps. Full report shows the roadmap. Implementation guide gives technical specifications. You decide whether to DIY, hire external help, or work with us.
Frequently Asked Questions
What if we’re not ready to change anything?
The free report is designed for that. No obligation. You’ll see the gaps clearly, know what fixing them would cost, and decide whether now’s the right time. Many clients keep the report and return later when they’re ready.
Do you actually implement the changes?
Yes, but only if you want us to. The full report gives you three pathways: do it yourself with our guide, hire someone else, or work with us. We don’t gatekeep solutions. We believe in transparency.
How long does the audit take?
The free audit: 3-5 working days. Full audit report: 5-7 working days plus a scheduled 1-hour call. The waiting period depends on complexity and data availability from your analytics platforms.
What if our website is new?
New sites need at least 2-3 weeks of live data to analyse meaningfully. We can work with limited data, but the insights are stronger once you have genuine user behaviour and search impressions to study.
What about implementation costs?
Audit reports never include implementation pricing. We discuss those costs separately, after a technical discovery call. Implementation complexity varies wildly depending on your stack, team, and scope. Pricing determined after we understand your specifics.
Ready to see what you're missing?
Start with the free report. No credit card. No risk. Just insight.